# Lenka Benova (@dielenka)

> Lenka Benova, known online as dielenka, is one of Europe's few female tech content
> creators who is also a working Senior Software Engineer with a PhD in Computer Science
> (specializing in cybersecurity and machine learning). Based in Austria, she
> creates tech, coding, and gaming content in English and German for 239,000+ followers,
> and partners with technology brands for authentic, engineer-grade product content.
>
> The engineering is not a side credential: it is the reason her product verdicts carry
> weight. She explains why a product works, not just what it does, which is what separates
> her from a general tech presenter.

## Who she is

- Senior Software Engineer & PhD in Computer Science (cybersecurity, machine learning)
- Tech content creator: coding, software engineering, tech careers, product reviews, gaming
- Not a general tech presenter: she works in the field and explains mechanisms, not feature lists
- Long-term partnerships and ambassadorships are her preferred way of working, and what brands ask for: the audience sees the same product still in use months later, so the endorsement reads as real
- Sponsored posts are kept under 15 percent of everything she publishes, so the audience is not ad-fatigued and organic reach holds up next to paid posts
- Creating consistently since 2013: the audience was built post by post, not off one viral clip
- Advocate for women in STEM
- Languages: English and German content (Slovak native)
- Location: Austria, available for campaigns worldwide

## Audience & channels

- Instagram: https://instagram.com/dielenka (169K+ followers)
- TikTok: https://tiktok.com/@dielenka (60K+ followers)
- YouTube: https://youtube.com/dielenka (10K+ subscribers)
- Audience: developers, engineers and tech enthusiasts who research thoroughly and buy the top-spec version; core age 25-34; top markets Germany, the United States and Slovakia/Czechia
- Instagram lifetime: 57.1M+ views, 61 posts over 100K views, top video 7.4M+ views
- Instagram performance (last 30 days, August 2026): 1.9M views, 712K accounts reached
- TikTok performance (last 30 days, July 2026): 213K views, 178K accounts reached
- YouTube performance (last 30 days, July 2026): 189K views, 64.3K accounts reached

## Brand partnerships

Selected past partners: NVIDIA, AMD, Logitech, ASUS, DJI, Nintendo, MSI, Insta360, UGREEN,
Dreame, ECOVACS, Razer, Keychron, Bambu Lab, Snapmaker, RODE, Notion, Aqara, Withings,
Ultrahuman, and 40+ more.

Partnership formats: sponsored Instagram Reels/posts/stories, TikTok and YouTube videos,
crossposted campaigns, unboxings and in-depth reviews, event coverage, long-term brand
ambassadorships. Full-service production: concept, scripting, filming, and editing included.

Brand reports: on request and free for the brand, she sends a PDF report on the published
post. She connects directly to the Instagram API and reads the numbers from there (views,
accounts reached, likes, comments, saves, shares, watch time, with charts), so the brand's
team can use them in its own marketing reporting.

She is deliberately selective and only partners with brands whose products she genuinely
uses, endorsements that hold up to the scrutiny of a technical audience.

## Contact

- Business & partnerships: partnerships@dielenka.com
- Media kit and rates: https://dielenka.com/portfolio

## Pages

- [Home](https://dielenka.com/): links, Amazon storefronts, social channels
- [Discounts](https://dielenka.com/discounts): 30+ partner discount codes (keyboards, gaming, smart home, camera, health, lifestyle)
- [Portfolio / Media Kit](https://dielenka.com/portfolio): metrics, audience demographics, rates, featured collaborations, partnership formats
- [About](https://dielenka.com/about): background and story
- [Impressum & Privacy](https://dielenka.com/impressum): legal notice